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WEEKLY COMMENT
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Every Tuesday we send out the MedComms Networking email newsletter to subscribers. It includes brief commentary on what we're doing and planning, and highlights relevant news to encourage sharing of information, experiences and ideas and to stimulate discussion. The text and links included below, by definition, were accurate on the day of publication, but may then become outdated.
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MedComms Networking - 19 March 2024
Hi
It's been a busy start to the year here. What's it been like for you?
January's #MedComms Freelancing Barometer 2024 survey collected data from 550 specialist freelancers working in and around MedComms. The concerns expressed by many respondents reflected how the boom in MedComms business over recent years had been significantly disrupted across the whole community last year. Have we turned the corner yet? As we enter Q2 of 2024, it still seems a very mixed picture.
Many of us think we have entered a new era. Our 11 #MedComms webinars so far this year have all generally reflected that theme. Not just because of the advent of AI, but there's no getting any from the impact that is happening. Catch all the recordings on NetworkPharma.tv.
Last week we ran two great #MedComms webinars.
On Wednesday, Zayed Yasin and Sam Pitkeathly from Writer painted a fairly impactful picture of what the future might look like in their presentation, Transforming the way Healthcare Businesses Communicate using Enterprise-Level Generative AI.
Coincidentally just before our webinar, Walid Mehanna, Chief Data & AI Officer at Merck Group in Germany posted news on LinkedIn about the launch of their myGPT Suite, "your Everyday AI work companion at Merck Group".
Lots of food for thought.
Then on Thursday in an EXTRA #MedComms webinar, Mario Morel and Tania Sultana shared live demos and commentary about some of the ways in which they are using Microsoft's AI product, Copilot. Lots of useful, practical advice for medical writers. But we barely touched the surface of its capabilities.
"The times they are a changin'..."
I'm going to take a break over Easter and then take the opportunity to do some things a little differently here. Well, maybe. What do you think - is it time for change? What would you do differently? Let me know. Hit the reply button on this email message or contact me anytime on email peter@networkpharma.com
Meanwhile, in tomorrow's webinar we go back to basics in The Power of Raw and Honest Storytelling in MedComms. Please join us.
Here's some news of other relevant activities I've spotted that might be of interest...
A new episode of the podcast from The International Society for Medical Publication Professionals (ISMPP), InformED, was posted today. Navigating the Non-negotiables features Steve Palmisano and Robert Wright reflecting on the development of the principles of integrity, transparency, and an ethical approach that now govern our approaches to medical publications.
If you are working in an agency and thinking about crossing to the Pharma side, this free eBook has just been published this week; The Agency Advantage - Leveraging Skills for Success In-House in Pharma is authored by Sian Kneller, currently Director, Vaccines Scientific Communications, GSK.
The European Medical Writers Association (EMWA) has opened registration for their Spring 2024 Conference, 7-11 May in Valencia, Spain and for the first time the programme includes a full day devoted to Getting into Medical Writing. Note this event is in-person only.
Stay well, everyone. There's lots more coming.
Cheers
Peter Llewellyn
Managing Director, NetworkPharma Ltd
Follow me on LinkedIn @NetworkPharma
Join more than 8,000 international colleagues in the MedComms Networking Linkedin Group
The information at MedCommsNetworking.com is always bang up-to-date!
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