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WEEKLY COMMENT
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Every Tuesday we send out the MedComms Networking email newsletter to subscribers. It includes brief commentary on what we're doing and planning, and highlights relevant news to encourage sharing of information, experiences and ideas and to stimulate discussion. The text and links included below, by definition, were accurate on the day of publication, but may then become outdated.
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MedComms Networking - 18 June 2024
Hi
Last Wednesday's 13th annual celebration of a Day in the Life of MedComms certainly created lots of #MedComms noise! Job done. We had some fun. Everyone wins.
Did you join in? If so, many thanks. If not, why not? Once again, hundreds of organisations and individuals contributed insights, stories and comments on social media (in particular on LinkedIn) from across the global community. As always, there were special #MedComms events throughout the day and we should give a special shout out to Tom Davies of pobl. for pulling together the first online Festival of #MedComms, which by all accounts was a great success. I think we'll see more of those!
I'd also like to thank Elena Mills (The Salve Health), James Turnbull (Camino) and Anne Clare Wadsworth (Amica Scientific) for joining me to talk about new approaches for a new era in MedComms. It was another useful, open discussion that's worth everyone watching.
My favourite posts are always the personal stories. I recorded several more #MedComms Stories that can now be viewed at NetworkPharma.tv. Thanks Kristen Oeltjen-Bruns (Healthcare Consultancy Group - HCG), Mariane Quadri (IPG Health Medical Communications), Tasmin Long (Avalere Health), Emma Henshall (Publicis Groupe) and Michael Molloy-Bland (Oxford PharmaGenesis) for sharing your journeys.
A prize should go this year, though, to Karen Woolley in Australia who posted an AI-generated Pop song very early in the day, Patient Voices Rising. A useful reminder to play with AI. I defy you not to start tapping your foot as it plays. All together now "patient voices rising high, shining like stars in the sky...
So, having survived #MedComms Day, the current series of free #MedComms webinars continue for just three more weeks. Tomorrow we'll talk about the role of AI in medical video and animation today with Quint Boa from Synima. Next week we hear about Embracing AI within publications and medical affairs with Nested Knowledge and we'll end the current series reflecting on how the current challenges in MedComms are affecting freelancers across the world.
Then we just have enough time for an old-fashioned, informal, in-person MedComms Networking event at Alderley Park on 17 July before I run out of energy again! Join us for Compliance, Regulatory Challenges and Event Innovation. It should be fun.
Here's news of some other relevant upcoming activities I've spotted that might also be of interest to members of this community...
An update last week confirmed that the new 2024 PMCPA Code won't be out now until September earliest and oh, there will need to be more public consultation in 2025 (sigh)
This Webinar from Paul Simms should be good on 25 June, Medical, Reimagined
Talus have announced they are currently working on an AI training programme for MedComms Freelancers and are inviting anyone to register their interest here
What else have you seen? Share the details using hashtag #MedComms on LinkedIn.
Stay well, everyone. There's lots more coming. Hit the reply button and let me know if you have any comments or suggestions.
Cheers
Peter Llewellyn
Managing Director, NetworkPharma Ltd
Follow me on LinkedIn @NetworkPharma
Join more than 8,000 colleagues in the MedComms Networking LinkedIn Group
The information at MedCommsNetworking.com is always bang up-to-date!
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