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Every Tuesday we send out the MedComms Networking email newsletter to subscribers. It includes brief commentary on what we're doing and planning, and highlights relevant news to encourage sharing of information, experiences and ideas and to stimulate discussion. The text and links included below, by definition, were accurate on the day of publication, but may then become outdated.
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MedComms Networking - 13 February 2024
Hi
I was intrigued by a conversation yesterday with freelance Account Director, Emma Cotter, who asked if I knew how many dyslexics might be working in MedComms.
I don't. Do you?
We worry in MedComms about attention to detail, precise spelling, accuracy in writing... but do we over-worry when recruiting new talent? Dyslexia has been described as a superpower. Good problem solvers, creative, empathetic, three-dimensional thinkers... All of which sound very useful and maybe we need more of it all in MedComms. Are we sufficiently open to different ways of thinking and supportive of the thinkers themselves? How many dyslexics are currently working in and around #MedComms? In what roles? Are those superpowers welcomed in account management and strategic roles, for example? Any thoughts anyone? Emma would love hear from you.
Is there an idea in there for a Webinar about doing things differently in MedComms?
I keep saying, MedComms is changing, and we need to run with it. I'm just not sure quite how and where to. What are your thoughts?
Following a lively discussion a couple of weeks ago, Are we facing a new era in MedComms medical writing?, we reconvened our panel last Friday to address more of the questions from the audience. Once again, I was joined by Liz Stutz (Product Owner, Medical Writing Services, Digital Intelligence & Operations at Roche), Annette Keith (Executive Scientific Director at Langland) and Eleanor Steele (aka The MedComms Mentor, Specialist Trainer). Watch the video here and let us know what you think.
Despite our best efforts to avoid it, the conversation was still dominated by AI!
Well, it 'aint going away. That's for sure.
This morning the Healthcare Communications Association (HCA) launched their new AI Policy Guide, Developing an Organization's AI Policy which follows the publication of their AI Roadmap in October 2023.
Are you already working on an AI policy for your organisation?
As it happens, we will be joined on Wednesday 06 March for a #MedComms webinar by the team from Cuttsy+Cuttsy to talk about ensuring ethical and authentic use of AI in healthcare comms and to discuss practicalities from developing their own ethical framework, which they published a few weeks ago, Using generative AI in healthcare comms - our promise to our clients.
I guess everyone's doing it now.
Meanwhile, in tomorrow's free MedComms Webinar I'll be joined by our regular panel of journal publishers for AI in medical publishing - are we loving it? (Do you see what we've done there? Bring your own champagne and roses!)
Importantly, then on Thursday we have an EXTRA #MedComms Webinar when I'll be joined by Lisa Baker (freelancers in Pubs), Laura Kehoe (EMWA's Freelance Forum) and Eleanor Steele (The MedComms Mentor) to discuss the results of our #MedComms Freelancing Barometer 2024. A massive 550 responses collected between 01-31 January and can you guess what a major concern was? Yep. AI. Please join us. Everyone's welcome.
Stay well, everyone. There's lots more coming.
Cheers
Peter Llewellyn
Managing Director, NetworkPharma Ltd
Follow me on LinkedIn @NetworkPharma
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