Every Tuesday we send out the MedComms Networking email newsletter to subscribers. It includes brief commentary on what we're doing and planning, and highlights relevant news to encourage sharing of information, experiences and ideas and to stimulate discussion. The text and links included below, by definition, were accurate on the day of publication, but may then become outdated.
MedComms Networking - 13 December 2016
Many thanks to everyone who joined us last week in Macclesfield for Publishing, medical writing and authorship: Is more transparency needed? We had our usual mix of good education and lively debate, ably overseen by John Gonzalez and his expert panel; Beverley Greenway, Sandra Le, Jackie Marchington, and Valerie Moss. The slides are freely available to access from the web page.
It's noteworthy that in a poll of the audience, 25 percent of respondents indicated that yes, in their own personal experience, ghostwriting is still happening today. The real question is what that means in practice, and the scale and reasons. There was much discussion around the differing viewpoints and positions of academia, industry, agencies, publishers and freelancers.
A huge thanks to Prime Global and Dove Medical Press for supporting the event. Here are three references to follow up if you haven't already done so:
1. Ghostwriting: the importance of definition and its place in contemporary drug marketing by Alastair Matheson
The article itself (paywalled - boo!)
The rapid responses (not paywalled - yay!)
2. Ghostwriting prevalence among AMWA and EMWA members (2005 to 2014)
3. The spectre of ghostwriting rears its head again by Tom Grant
I guess all this and much more will be discussed at the ISMPP Europe meeting in London in January. Are you going? You have until tomorrow, 14 December, to grab your early bird price ticket. Hopefully I'll see many of you there.
Meanwhile if you're freelancing over in East Anglia, remember there's an informal gathering tomorrow in Ely near Cambridge, organised by Jen Lewis and good luck to Steven Walker and his team for another useful MedComms event in Berlin on Friday.
I was pleased to find that everyone in the room last week knew about the 10 year celebrations on 25 January, but sign up if you're joining us on the day. It will strictly be "no entry" unless your name's on the list!
Before that we've a Brunch Club meeting on 4 January if you'd like to join us there, and also, importantly, our next Open Careers event on 12 January - please spread the word. I spent a long time today talking about FirstMedCommsJob.com with someone from a University's careers service who was bemoaning the fact they see so little of anyone connected with the pharmaceutical industry. We can do so much more, though. All contributions welcomed.
Did you see this week Ashfield Digital and Creative, launched LABTIME? They say "it's a new internal initiative providing staff the freedom to be creative and explore their innovative ideas". We need more of that sort of thinking in MedComms.
So, are you doing anything to spread the MedComms message this Christmas? Niche Science and Technology have writen to say they're running a Christmas campaign distributing 'How To' documents written by their medical writing team that are freely available to everyone and might be worth checking out. Let me know what you're doing.
Enjoy your week everyone. Go steady with your festivities.
Managing Director, NetworkPharma Ltd
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